Launch your idea online: A coding and digital marketing workshop
We're joining forces with our friends at the Cambridge Coding Academy to put on an intensive one-day workshop. Learn how to create your own website from scratch - and market it effectively too.
About the workshop
Immerse yourself in the technology behind our devices and interfaces, and learn core coding and marketing concepts as you build your own website from scratch using HTML and CSS.
Who is the course for?
No matter what industry you’re in, figuring out how to take your idea from concept to tangible product is important.
Maybe you want to create a website for your business idea. You're looking to create a launch page for an event. Or you simply want to learn valuable digital tech skills to accelerate your career. This workshop is designed to give you the skills to be in control of the technology shaping the business landscape and learn what it takes to build your own website.
You don't need any prior programming experience, just an interest in learning how to develop your own web presence and market it effectively.
What will you learn?
Kickstart your programming skills and close the gap between coding and business marketing - two worlds that interconnect when making ideas a reality in this digital world.
Gain practical knowledge of web development and industry relevant technologies through creating real products tailored to your personal objectives and interests.
With fun activities and guidance from expert trainers, you’ll gain the coding skills to develop a responsive, user-friendly website and the tools you need to promote the site across the web. By the end of the workshop, you’ll have the confidence to apply your new learning to your own projects and new opportunities.
Outline of the one-day workshop
Afternoon session
Creating content for the web
How people read differently on the web compared to other formats
What makes a good layout?
Answering users’ needs with your web content
The basics of SEO
Driving traffic to your site
Deciding on the best channels to use
Keeping it consistent across your platforms, profiles and posts
Writing for social media
Tips to help you save time and plan effectively
Morning session
Structuring with HTML
Introduction to the web and its technologies
Learn about HTML tags
Work with developer tools.
Styling with CSS
Using a stylesheet
CSS Classes
CSS IDs
Advanced layout and styling
The grid system using bootstrap.css
Responsive layouts
Other bootstrap components: page headers, rounded borders
When and where?
9.30am to 5.00pm, Saturday 21 November in Cambridge (venue tbc)
Early bird: £199
Standard rate: £299
How to book
About your trainers
The morning session will be run by Cambridge Coding Academy. Cambridge Coding Academy is lead by PhD graduates and research associates from the University of Cambridge, who will guide you through their hands-on coding curriculum developed in collaboration with the University of Cambridge Computer Laboratory.
The afternoon session will be run by Sue Keogh. She runs a Sookio, a digital agency in Cambridge specialising in quality content for the web and social media, and has delivered training for Government Digital Services, Cambridgeshire Council, Hodder & Stoughton and Sony.
