Creating a successful branded business video that people enjoy and want to share isn’t easy.

But with some grounding in the basic production process from our handy infographic, your video content will be clocking up the views and likes in no time!

Our video producer Colin explains how a family trip to see Inside Out got him thinking about how film enables us to express emotion more powerfully than in any other medium.

What questions should you ask to help you kickstart your emotional muscles?