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Featured posts
So, what's new with Instagram?
Have you tried out Stories, Galleries and Boomerang yet? Instagram has brought in lots of new features recently to help you get even more creative with your content.
Beth Daniel, our new addition to the Sookio team, takes a look at these new updates and explores how your business can make the most of them.
Insta-slowdown? 5 ways to beat the algorithm
Seeing your new followers, likes and comments diminish? The new algorithmic feed on Instagram is causing many brands headaches, but we have 5 tips to banish the Insta-blues and get your feed buzzing again.
Digital marketing: A jargon-free guide to common terms
What's a hashtag? What does SEO stand for? Where does a blog actually...go?
These are some of the questions that come up when we're running workshops on writing for the web, SEO and social media. In this handy guide we run through the words and phrases you will meet when knocking your digital marketing into shape.
Instagram strategy: 9 steps to improving your feed
Instagram is now one of the fastest growing social network, topping 400 million active users in 2015. People are finding smarter ways to grow their audience on Instagram, so isn't it time you joined in?
Follow our step-by-step guide to improving your feed and making the most of the visual storytelling network.
Instagram v Vine: The battle of the video-sharing platforms
Have you tried Vine yet? Or maybe you're more into Instagram when it comes to creating and sharing short, snappy video content. We compare the two platforms, with lots of helpful tips and examples along the way.
Infographic – 2013: Our year in numbers
A lot has happened at Sookio in 2013, and as the year comes to an end we thought we'd do some number crunching to put it all into perspective.
What did we spend our time working on, which words did we vow never to use in copy and how come we climbed Mount Everest 8.5 times?
Case study: Covering Cannes Lions 2013 for Lürzer's Archive
The Cannes Lions International Festival of Creativity is the world’s largest annual awards festival for creative communications professionals. For a magazine like Lürzer’s Archive it's a major event in the calendar.
This year we went to Cannes to provide coverage of the festival on the Lürzer's Archive website and social media channels. Here’s how we pulled it all together.
Help! I’ve got nothing to talk about on social media!
One of the most common issues that comes up during our workshops on writing for social media is knowing what to say.
You’ve got your shiny new Twitter and Facebook accounts but... erm... now what?